Tag Archives: digital marketing

November 20, 2018 Marketing, Strategy

The Small Market Dilemma

Six tips for marketing professionals in smaller markets who want to compete with the best. What a time to be a marketing professional. And by “marketing professional” I don’t just mean someone who has a job in marketing – I mean someone who lives, eats and breathes marketing. A marketing professional is plugged into the […]

October 16, 2017 Digital Advertising, SEO, Web Design

Digital Advertising: The Key to Higher Education Marketing

Digital advertising has risen above the other channels in a multi-channel strategy when it comes to higher education marketing. According to the 2017 Ruffalo Noel Levitz E-Expectations Trend Report, digital ads are increasingly important to students and parents seeking information about colleges and universities. According to the report, in just the past year there has […]